ATS Infrastructure Limited is best known as a Noida-headquartered residential developer. ATS Infrastructure Limited (ATS) is an Indian real estate company, founded in 1998 by Getamber Anand, with its headquarters located in Noida, Uttar Pradesh. The company has delivered nearly 4.6 million square metres of built space with a further 3.7 million square metres under construction, has served roughly 35,000 customers through a 4,500-strong workforce, and currently operates across eight states. Its move into Gujarat is anchored not in housing but in a single large commercial asset inside GIFT City: ATS Pragya, developed in partnership with the local Savvy Group rather than as a solo ATS project — a structure that reflects how the Noida-based group chose to enter a market outside its traditional NCR base.
Jointly developed by ATS Group and Savvy Group (Gujarat), the tower has been crafted by architect Hafeez Contractor and houses commercial and retail space. The building is a well-maintained 24-storey structure with a total built-up area of approximately 3,78,227 sq ft and a typical floor plate of around 15,759 sq ft. It offers Grade-A office spaces and premium retail units and is RERA-approved under registration number PR/GJ/GANDHINAGAR/GANDHINAGAR/Others/CAA01006/131217.
The tower's tenant base gives a concrete sense of who occupies GIFT City's Grade-A stock. Present tenants at the building include Vivriti Capital, MultiQo Fintech, Swift India Corporate Services LLP, the International Financial Services Centres Authority (IFSCA), and Price Waterhouse and Co LLP. Having the sector regulator itself, IFSCA, as an occupant in the same tower is a signal that carries weight for any business or investor weighing a Grade-A address inside the SEZ.
ATS Pragya sits inside a zone built specifically to compete with offshore financial centres. GIFT City in Gujarat is India's first operational smart city and hosts India's first and only International Financial Services Centre (IFSC). As of recent counts, GIFT IFSC has over 1,034 registered entities spanning banking, capital markets, asset management, fintech, insurance and leasing, and it achieved 46th position in the Global Financial Centres Index in March 2025, its highest ranking yet. Industry participants such as Wipro, Infosys, Cognizant and Hexaware have commenced operations in the ecosystem, together employing roughly 2,500 professionals.
Connectivity is a core part of the pitch for any occupier considering the tower. The location is connected to the Ahmedabad-Gandhinagar Highway and sits only 12-19 km from Sardar Vallabhbhai Patel International Airport. Proximity to the newly built metro stop is expected to ease commuting for staff working in the tower. On the social infrastructure side, the surroundings include the Grand Mercure hotel, the Gift City Club, a 300-bed Lilavati Hospital, and nearby institutions such as NID, NIFT, IIT, PDEU, Deakin University, the University of Wollongong and Apollo hospitals.
The commercial logic of taking space in ATS Pragya is tied directly to the IFSC's fiscal architecture rather than to any developer-specific incentive. Regulatory and tax advantages unique to GIFT City commercial premises include stamp duty exemptions, IFSC income tax reductions, and liberal foreign currency transaction rules. IFSC units are entitled to a 100% corporate tax exemption for 10 consecutive years out of 15, along with upfront exemption from GST and customs duty on goods and services procurement from India or abroad. These are zone-wide benefits that apply to any qualifying unit inside GIFT IFSC, but they are the reason multinational and domestic financial firms specifically seek out towers like ATS Pragya over conventional office parks elsewhere in Gujarat.
Office pricing at GIFT City reflects the premium attached to SEZ/IFSC status. Prices for office space in GIFT City typically start from around ₹6,000 per sq ft and go up to ₹12,000 per sq ft, depending on the tower, location and developer. Large corporate leases, such as Infosys taking space in GIFT City, signal sustained demand for quality office stock in the zone. For a tower carrying tenants like IFSCA and established fintech and financial services firms, this pricing band sits at the higher end of what the broader GIFT City office market can command, consistent with its Grade-A positioning.
A buyer evaluating ATS Pragya is really evaluating two things at once: the credibility of a Noida-origin developer executing its first major Gujarat commercial asset in partnership with a local group, and the underlying strength of GIFT City itself as India's only operational IFSC. With flexible office units and retail and showroom spaces across a tower designed to global standards, the project is positioned for funds, banking and finance firms, fintech, shared services, and retail-front operations, benefiting from the SEZ/IFSC zone's regulatory and tax incentives, connectivity, and smart city infrastructure. The presence of the regulator itself as a tenant, alongside NBFC and fintech occupiers, indicates the tower functions today as an operating business address rather than a speculative shell.