ATS Infrastructure Limited was founded in 1998 and is headquartered in Noida, Uttar Pradesh — a fact that matters when reading the company's project list. Unlike developers who entered Noida opportunistically as the expressway corridor matured, ATS was established specifically as a residential real estate developer focused on Delhi and the National Capital Region. Noida is not a market ATS entered; it is the market the company was built around.
Beginning in 1998 under the leadership of Getamber Anand, ATS has delivered nearly 2.8 million square metres of residential space, with 3.7 million square metres of construction underway — translating into approximately 25,000 customers and a workforce of 4,500. Institutional investors including HDFC Fund and ICICI Prudential AMC have backed the company, and in 2011 HDFC Fund invested ₹200 crore in one of the company's projects in New Delhi.
ATS today operates across Gurgaon, Noida, Greater Noida, Yamuna Expressway, Indirapuram, Derabassi, Mohali, and Dehradun. Within this geography, Noida — and specifically Sector 150 on the Noida–Greater Noida Expressway — represents the densest concentration of ATS's active and delivered residential inventory.
ATS's presence in Sector 150 predates the sector's current premium status. ATS Pristine, located on the Noida Expressway in Sector 150, is a low-density development spread across 18 acres. The project is a ready-to-move residential community with 17 towers and 1,066 apartments, offering spacious 3, 4, and select 5 BHK homes. The delivery of ATS Pristine as a functioning, occupied community in Sector 150 established ATS's position in the sector long before the broader market caught up to the location.
ATS's completed projects include Pristine, Advantage, One Hamlet, Greens Village, and Heavenly Foothills, while ongoing projects span ATS Casa Espana, Le Grandiose, Marigold, Triumph, Dolce, Tourmaline, Tangerine, and others. The corporate office is at ATS Tower, Plot No. 16, Sector 135, Noida — 201305, placing the company's operational centre within the same expressway corridor where most of its Noida projects are concentrated.
ATS Kingston Heath is positioned as NCR's first wellness-themed luxury project, thoughtfully designed around the concept of healthy and sustainable living, featuring expansive open spaces, air-purifying gardens, and wellness-focused amenities. The project's scale and density ratios are central to this positioning: it is spread over 34.5 acres with only 17 units per acre of land.
The project offers 3 BHK and 4 BHK ultra-luxury residences, each with spacious layouts, large balconies, and elegant interiors. Unit sizes run from 2,350 to 3,300 square feet across configurations. The project comprises 16 towers with 28 floors each. At the upper end of the specification range, living, dining, and family lounge areas use imported or engineered marble, bedrooms carry wooden flooring, and kitchen and utility rooms have premium vitrified tiles. Kitchen counters are in quartz, with a premium brand chimney and hob provided with modular cabinets.
A standout feature is complimentary access to a 9-hole golf course, along with two lavishly designed clubhouses that include the largest swimming pool in the sector. The project also includes air-purifying plantations, herbal gardens, organic zones, and open fitness spaces, all aimed at reducing pollution impact and enhancing residents' physical and mental well-being.
The project is registered under UPRERAPRJ180413 with UP RERA. ATS Kingston Heath was launched in April 2021 with a completion date set for August 2026. Prices of apartments in this project vary between ₹3.76 crore and ₹5.28 crore.
Sector 150's regulatory and pricing story has evolved significantly since 2021. The Noida Authority had frozen all flat registries and Occupancy Certificates in Sector 150 since January 2021, because developers had failed to build the mandatory 70% sports infrastructure required under the Sports City scheme — a freeze that ended only following a Supreme Court order in November 2024, after which the Authority agreed to a Conditional OC framework. Major projects by Tata, Godrej, Eldeco, ATS, and Samridhi are now moving toward the registry stage, potentially benefiting 8,000 families in the first wave.
Following recent approvals and direction from the Noida Authority board regarding Sports City development, the micro-market has witnessed renewed confidence among homebuyers and investors, backed by improving regulatory visibility, strong infrastructure growth, and rising demand for low-density living.
On pricing, the trajectory is well-documented. Flat rates in Sector 150 changed by 48.8% over three years and 121.2% over five years. ATS Kingston Heath appreciated the most in Sector 150, with a growth rate of 27.5% in the last one year. In 2026, the average property price in Sector 150 ranges between ₹10,000 and ₹14,500 per sq ft, depending on the project, construction stage, and amenities offered.
Sector 150 sits at the intersection of three major expressways, with prime positioning along the Noida–Greater Noida Expressway, offering residents seamless travel throughout Delhi-NCR. The nearest metro station is Sector-148 Noida on the Aqua Line, which connects to Pari Chowk and other parts of Noida. Jewar International Airport is approximately 30 minutes away from Sector 150.
The project is surrounded by institutions including GD Goenka Public School, Shiv Nadar School, KR Mangalam World School, and Genesis Global School. Within 10 km, healthcare is accessible at Jaypee Hospital. The sector has 80% of its area dedicated to lush landscapes, making it one of the lowest-density areas in Noida.
Within Noida, ATS has operated across multiple sectors over its 27-year history — from the early ATS Greens developments in Sector 50 to the current Sector 150 pipeline. ATS Greens I in Sector 50 comprises 4 towers with 166 apartments across 3 acres, and ATS Greens II extended that footprint further. In Greater Noida, ATS delivered a project spread over 17 acres housing 732 apartments in Sector Chi-04.
Beyond the NCR, in 2013 ATS announced an investment of ₹2,000 crore in a project in Mohali, and the company now operates in Dehradun, Gurgaon's Dwarka Expressway corridor, and Sohna. The Noida corporate headquarters means that project management, maintenance teams, and the company's institutional relationships are all anchored within the same city where the bulk of its residential inventory sits — a practical consideration for buyers factoring in post-possession service continuity.